Rocell, the Sri Lankan tile and bathware manufacturer renowned for its quest for elegance and luxury living, opened its Flagship Store in Australia on Thursday, 11th of August. The new 1000 square meter store designed by Italian designer, Simone Cagnazzo, is located on Whitehorse Road in Mitcham, an area synonymous with household construction material and interior design. It will feature a comprehensive and customized product range which caters to the eclectic taste of the Australian market.
Combining artistic fineness, creative thinking and superior technology, Rocell is revolutionizing the interior design landscape. Since its conception, Rocell has ventured beyond mundane convention and positioned itself as a fashion icon that is on par with international interior brands. From classic palettes to all-surface designer tile collections inspired by nature, the brand promises a fountain of lure to fit any creative ambition.
Mr. Nimal Perera, Managing Director at Royal Ceramics Lanka PLC said, “This is a significant milestone for Rocell as we focus on expanding our presence in the international arena and we are indeed excited to expand our brand in a prominent suburb such as Mitcham. We will continue to look at opportunities to open further stores throughout the country. We are confident that our unique brand of elegance will transcend boundaries and appeal to the discerning Australian consumer.”